Master of Business Administration Marketing
Jain University Bangalore,Bengaluru
Important Information
Exam Required | CMAT , MAT , KMAT , CAT , |
Recognition | UGC Recognised |
Eligibility | An aggregate of 50% in bachelor's degree in any discipline or equivalent (10+2+3) without any backlogs are eligible to apply for Post graduate programs. For Executive programs work experience is required. Students appearing in their final semester/year exams are also eligible to apply. Students with composite score of 500 in GMAT/MAT or with minimum 70 percentage in CAT/XAT/CMAT may also apply. Students without valid entrance test score will have to write JET (Jain Entrance Test) conducted by Ja |
Admission Procedure |
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Duration | 2 Years, Full Time, Post Graduate Degree |
Recruiting Companies |
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Course Details
- A Marketing concentration gives students the fundamentals to understand customers, markets, competitors and brands. The knowledge and skills gained by students can be applied to a wide variety of management positions in many industries. They develop proficiency in applying concepts for understanding consumer and organisational buying patterns and for developing successful marketing strategies. They also gain competence to deliver superior customer value, develop new products, design advertisements and apply retailing concepts. Students choose courses to prepare themselves for careers in the corporate sector in marketing fields that range from key account management, customer relationship management, product management, advertising and sales, to retailing, e-business, distribution management and strategic marketing planning. Students can look forward to career opportunities in large and small organizations representing a spectrum of banking, financial services, industrial, consumer goods, FMCG, services, brand management firms, electronic commerce, mobile commerce, and consulting firms.